UAB public relations student group named chapter of the year

UAB PRCA/PRSSA swept the annual Public Relations Council of Alabama conference with a total of 41 awards.

Written by: Tiffany Westry

Need more info? Contact us



prssa 2018 900Students received four Medallion Awards, the highest award given by the Public Relations Council of Alabama, 22 Awards of Excellence and 15 Awards of Merit.The University of Alabama at Birmingham chapter of the Public Relations Council of Alabama/Public Relations Student Society of America won the Bettie W. Hudgens Chapter of the Year award at the Public Relations Council of Alabama annual conference in Huntsville, Alabama, on April 17. The chapter also received four Medallion Awards, the highest award given by the Public Relations Council of Alabama, 22 Awards of Excellence and 15 Awards of Merit.

“This group of students is exceptionally strong and talented,” said Jacquelyn Shaia, Ph.D., assistant professor and director of the UAB Public Relations program. “They have worked unbelievably hard, and it shows in the recognition by this nationally recognized group of public relations practitioners. The individual awards are significant achievements and highly regarded in this field. Chapter of the Year is a tremendous honor, and we are thrilled to once again receive this award.”

UAB PRCA/PRSSA is a student-led organization that offers extracurricular education and professional development to public relations students. Its student public relations firm, Creative Relations, provides public relations services to nonprofit organizations in the Birmingham area.

“Our chapter is committed to fostering the success of our members, and the annual PRCA awards presentation is a culmination of our students’ dedication,” said Rachel Higgins, 2017-2018 UAB PRCA/PRSSA president. “Winning the student chapter of the year award is a wonderful way to end a fulfilling year, and we are proud to be a part of the chapter’s legacy of excellence.”

This year marks the 33rd time the UAB chapter has been awarded this honor in the past 35 years.