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Below you will find guidelines for each social media channel to help you create content that is accessible to people with disabilities. Reach out to This email address is being protected from spambots. You need JavaScript enabled to view it. with any social media accessibility questions or visit Web Accessibility for more information.

Accessibility Support Pages By Channel

Social Video Captioning

An srt file is a subtitles file that contains text and timing for captions. You can generate this file in YouTube to use with other social media channels. In YouTube studio on the left sidebar, click subtitles. Then select the video you’d like to caption. Under the subtitles column, click “ADD.” From there, you can choose from 3 methods to add subtitles. Once those are published, you can download the .srt file by clicking the “Actions” tab on the closed captioning screen.

YouTube will provide automatic captions for videos. Under video subtitles, click options to edit. Once your .SRT file is created, you can upload to your social channels. Instructions for each channel are below.

Facebook

On your Facebook desktop, Click "Edit Video" in the dropdown menu of the video you would like to add an .SRT file to and select "Subtitles & Captions" on the side panel. You will see an option to upload your .SRT or autogenerate captions and edit them.

Twitter

On the left sidebar, click "More" and then select "Media Studio." Select your video, then the "Subtitles" tab in the pop-up window, and choose the language of the desired subtitles in the drop-down menu. Click “Upload” and add an .SRT file from your device. You can also add titles and descriptions to your video in this pop-up window.

LinkedIn

From the LinkedIn desktop share box, select the video you’d like to share by clicking the Video icon. Once the video preview appears, click the Edit icon in the upper right corner below the "X" to see the Video Settings. Click "Select File" to attach a .SRT file and click "Save."

Instagram

Instagram does not currently support .SRT videos unless they are encoded onto the video file prior to publishing using another program. Find out how to edit or add alt text to your Instagram posts through the steps at the Instagram link in the "Accessibility Support Pages By Channel" section at the top of this page.

Contact

For assistance with your social media, contact UAB's Director of Social Media Strategy at majones8@uab.edu.

Feedback/Need Help?

Can't find what you need? Do you have suggestions for items to add to our brand and communications toolkit? Email marketing@uab.edu, and we'll connect you with the right Marketing & Communications team member.

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