The Mass Media Concentration is designed for students interested in specializing in broadcasting, journalism, or public relations.

Broadcasting Specialization

Students in broadcasting prepare for professional careers in television and digital media, news operations, or management. Learn more about what to expect, why to study with us, and what the requirements are.

Journalism Specialization

This concentration is designed to prepare students for work with newspapers, magazines, and company publications. Learn more about what to expect, why to study with us, and what the requirements are.

Public Relations Specialization

Public relations is a pre-professional program designed to acquaint students with the theoretical knowledge and the practical skills necessary for relating ideas and information to the public. The program stresses writing, oral, and analytical skills. Learn more about what to expect, why to study with us, and what the requirements are.

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All the information you need to apply can be found on UAB's Undergraduate Admissions Hub.