UAB Pathology Communications
The communications team leads all strategic communication efforts for the Department of Pathology. Our team maintains the department website, distributes monthly newsletters, manages all social media (Facebook, X, Instagram, LinkedIn, Youtube), and produces and promotes important department news internally and externally.
FAQs
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Where can I find the department's logo?
Where can I find the department's logo?
The UAB Department of Pathology does not have its own logo, but operates under the UAB Medicine core logo. UAB Medicine's core logo will be used in nearly all scenarios, unless the Department of Pathology lockup is used for specific marketing materials, such as merchandise. Please consult the communications team for questions about branding. Logos are not to be created by members of the department, but found here in the UAB Digital Asset Library.
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Do I have to follow branding guidelines for presentations?
Do I have to follow branding guidelines for presentations?
Yes. We believe that our branding templates for PowerPoint and other presentation materials are the best vehicles for your information. They are easily accessible here, and the department has a shared folder with Pathology-branded versions of the templates. We are always happy to work with you on a custom template as needed.
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How can I update the website?
How can I update the website?
We appreciate your help in keeping our website up to date. Please email a member of the communications team to request a web update. Links and specific examples are always appreciated.
Communication services
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External Audience
External Audience
External audiences include members of the media, external donors, alumni, etc. If you are creating a communications piece for external use, it is best for us to be involved so that we can ensure university and Heersink School of Medicine branding guidelines are followed. In some cases, we can create your document for you and save you time.
Not sure whether your document is for external use? Here are some questions that will help you decide:- Will audiences outside of your immediate team see this document?
- Will you be sending this document to audiences outside of UAB?
- Is it patient-facing or meant to be posted on a website?
- Are students or partners going to use the document to reference departmental programs or requirements?
- Are you using the document as a part of a presentation on behalf of UAB, the Heersink School of Medicine, or the department?
If your answer is "yes" to any of these questions, your document is likely meant for external use and could benefit from a communications team member helping to create it.
Note: If a member of the media (i.e. news stations, radio hosts, reporters, etc.) contacts you directly, please be sure to reply to the email with a communications team member copied. You can always forward any external media requests you receive personally to us so we can coordinate with the UAB Office of Marketing and Communication on setting up interviews. -
Head Shots
Head Shots
Each faculty member should have a current head shot for use on our website and in stories and related media. Visit the UAB Headshot scheduling page to find a time to have yours taken. Once received, please send to the communications team to update your photo on the website.
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Promoting Your Messages
Promoting Your Messages
We want to help share your stories and successes! We have several outlets that we are always looking to update with news from the department. Here are a few examples:
- Social Media
- We love to share photos of our faculty and staff making a difference in the community. Send us photos from your projects (be sure to obtain written permission from subjects outside of UAB) and we may share them on social media.
- Newsletters
- We send a monthly departmental newsletter to all Pathology faculty, staff, and partners across the state. Sharing your stories and projects with us will usually include a mention in that newsletter. We also share stories with the Heersink School of Medicine for those with relevance to the entire school.
- Website
- In many cases, we can update our pathology website pages with relevant updates about program and faculty successes.
- Website Stories
- We aim to publish at least 3-4 stories per month in our news tab on our website. Share your updates with us and they may appear in a website news story.
- Social Media
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Submit Your Communication Request
Submit Your Communication Request
Our team is happy to help you with any of your communication needs, including news and event promotion, web edits, brand materials, and more. Please email Hannah to submit your request.
Meet our team
Hannah Buckelew, MA, Communications Manager
Kaitlin Davis, Web Content Coordinator
Find all UAB Medicine branding resources in the UAB Digital Asset Library.